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Include only necessary information in your requests-and that applies to any queries or scripts you include in your requests. If you know an automation is going to take a lot of time and resources to perform, try to schedule it when there is less overall activity in your account. The standard advice for Marketing Cloud API requests apply to Automation Studio requests as well. For more specific cases, the SOAP API helps you work those Automation Studio requests into whatever systems you might need. with Simplified Dashboard and Canvas Processes streamlined by creating data activities and workflows all in Automation Studio Enhanced method for tracking.
#AUTOMATION STUDIO EXACTTARGET SOFTWARE#
(formerly known as ExactTarget) is a provider of digital marketing automation and analytics software and services. The vast majority of Automation Studio users can get what they need from the Automation Studio app and tie it to either a schedule or an automated file drop from an FTP location. Digital Marketing Automation with Salesforce Marketing Cloud. API calls are helpful if you’re building custom integrations or tying certain actions tightly to output from other systems.
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So why would Alex want to use SOAP API requests to handle this task when he could just get into Marketing Cloud and use the app to create the automation? The answer depends on the task. : your access tokenĪfter Alex’s automation is set, he can schedule the automation to run at a specified time using an API request containing this information.Īnd if Alex needs results quickly, he can immediately perform the automation with a SOAP API request based off of this SOAP envelope.If you use the following code, be sure that you replace these two values with your tenant-specific domain and access token values. Retrieve the status of a single automation.įor example, Alex Driskel from Get Cloudy Consulting could use this SOAP envelope to create an automation that accesses the Sent data view.Retrieve the status of an automation already in progress.Create an automation, including all related activities.Marketing Cloud’s SOAP API gives you options to perform several functions for Automation Studio. Each activity has an external key for reference, as well as the entire automation itself. Follow best practices for API requests.Īutomation Studio allows you to chain together a bunch of activities in the Marketing Cloud app, but you can also use API requests.Review available API requests for Automation Studio.After completing this unit, you’ll be able to: